UX Design starts with “why”

UX Design starts with “why”

Start your UX Strategy with Why before you ask What or How. Do you know your Why? The purpose, cause, or belief that inspires you to do what you do? Very few people or companies can clearly articulate WHY they do WHAT they do. When I say WHY, I dont mean to make...
What is UX Design?

What is UX Design?

In order to start with user experience (UX), we must first understand exactly what the term UX Design really means. UX is pretty broad and definitions vary. In my experience, what most UX designers crave—and what I focus on is: User experience design is the process of...